Privacy Policy
Introduction
With the following privacy policy, we would like to inform you about the types of your personal data (hereinafter also referred to as "data") that we process, for what purposes, and to what extent. The privacy policy applies to all processing of personal data carried out by us, both in the context of providing our services and in particular on our websites, in mobile applications, and within external online presences, such as our social media profiles (hereinafter collectively referred to as "Online Service"). The terms used are not gender-specific.
As of: 01 April 2026
Table of Contents
- ●Introduction
- ●Controller
- ●Data Protection Contact
- ●Overview of Processing Activities
- ●Applicable Legal Bases
- ●Security Measures
- ●Transfer of Personal Data
- ●Data Processing in Third Countries
- ●Deletion of Data
- ●Use of Cookies
- ●Business Services
- ●Providers and Services Used in the Course of Business
- ●Payment Methods
- ●Provision of the Online Service and Web Hosting
- ●Special Notes on Applications (Apps)
- ●Acquisition of Applications via App Stores
- ●Registration, Login and User Account
- ●Community Functions
- ●Contact and Inquiry Management
- ●Audio Content
- ●Newsletter and Electronic Notifications
- ●Advertising Communication via Email, Post, Fax or Telephone
- ●Web Analytics, Monitoring and Optimization
- ●Online Marketing
- ●Presences in Social Networks (Social Media)
- ●Changes and Updates to the Privacy Policy
- ●Rights of Data Subjects
- ●Definitions
Controller
Overview of Processing Activities
The following overview summarizes the types of data processed and the purposes of their processing and refers to the data subjects.
Types of Data Processed
- ●Master data
- ●Payment data
- ●Contact data
- ●Content data
- ●Contract data
- ●Meta/communication data
Categories of Data Subjects
- ●Customers
- ●Prospective customers
- ●Communication partners
- ●Users
- ●Business and contractual partners
Purposes of Processing
- ●Provision of contractual services and customer service
- ●Contact inquiries and communication
- ●Security measures
- ●Direct marketing
- ●Reach measurement
- ●Tracking
- ●Office and organizational procedures
- ●Conversion measurement
- ●Management and response to inquiries
- ●Content Delivery Network (CDN)
- ●Feedback
- ●Marketing
- ●Profiles with user-related information
- ●Provision of our online service and user-friendliness
- ●Information technology infrastructure
Applicable Legal Bases
The following is an overview of the legal bases of the GDPR on the basis of which we process personal data. Please note that, in addition to the provisions of the GDPR, national data protection regulations may apply in your or our country of residence or domicile. Should more specific legal bases be relevant in individual cases, we will inform you of these in the privacy policy.
- ●Consent (Art. 6(1)(a) GDPR) – The data subject has given consent to the processing of their personal data for one or more specific purposes.
- ●Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR) – Processing is necessary for the performance of a contract to which the data subject is party or in order to take steps at the request of the data subject prior to entering into a contract.
- ●Legal obligation (Art. 6(1)(c) GDPR) – Processing is necessary for compliance with a legal obligation to which the controller is subject.
- ●Legitimate interests (Art. 6(1)(f) GDPR) – Processing is necessary for the purposes of the legitimate interests pursued by the controller or by a third party, except where such interests are overridden by the interests or fundamental rights and freedoms of the data subject which require protection of personal data.
In addition to the data protection provisions of the GDPR, national data protection regulations apply in Germany. This includes in particular the Federal Data Protection Act (BDSG). The BDSG contains in particular special provisions on the right to information, the right to erasure, the right to object, the processing of special categories of personal data, processing for other purposes, and the transfer and automated decision-making in individual cases, including profiling. Furthermore, it regulates data processing for employment purposes (§ 26 BDSG), in particular with regard to the establishment, implementation, or termination of employment relationships, as well as the consent of employees. In addition, the data protection laws of the individual German federal states may apply.
Security Measures
We take appropriate technical and organizational measures in accordance with legal requirements, taking into account the state of the art, the costs of implementation, and the nature, scope, circumstances, and purposes of processing, as well as the varying likelihood and severity of the threat to the rights and freedoms of natural persons, in order to ensure a level of protection appropriate to the risk.
The measures include, in particular, safeguarding the confidentiality, integrity, and availability of data by controlling physical and electronic access to the data, as well as access, input, transfer, safeguarding availability, and separation of data. Furthermore, we have established procedures that ensure the exercise of data subject rights, the deletion of data, and responses to data threats. Furthermore, we consider the protection of personal data from the outset in the development and selection of hardware, software, and procedures in accordance with the principle of data protection by design and by default.
SSL encryption (https): To protect your data transmitted via our online service, we use SSL encryption. You can recognize such encrypted connections by the prefix https:// in the address bar of your browser.
Data Processing in Third Countries
If we process data in a third country (i.e., outside the European Union (EU), the European Economic Area (EEA)) or if processing takes place in the context of the use of third-party services or the disclosure or transfer of data to other persons, bodies, or companies, this is done only in accordance with legal requirements.
Subject to express consent or contractually or legally required transfer, we only process or have data processed in third countries with a recognized level of data protection, contractual obligation through so-called standard contractual clauses of the EU Commission, in the presence of certifications, or binding internal data protection regulations (Art. 44 to 49 GDPR, EU Commission information page:
https://ec.europa.eu/info/law/law-topic/data-protection/international-dimension-data-protection_de
).
Deletion of Data
The data we process is deleted in accordance with legal requirements as soon as the consent given for processing is revoked or other permissions no longer apply (e.g., when the purpose of processing the data has ceased to exist or the data is not required for the purpose). If the data is not deleted because it is required for other legally permissible purposes, its processing is restricted to those purposes. This means that the data is blocked and not processed for other purposes. This applies, for example, to data that must be retained for commercial or tax law reasons or whose storage is necessary for the assertion, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person.
Within the framework of our privacy notices, we may provide users with further information regarding the deletion and retention of data that is specific to the respective processing activities.
Use of Cookies
Cookies are small text files or other storage notes that store information on end devices and read information from the end devices. For example, to store the login status in a user account, shopping cart contents in an e-shop, the content accessed, or functions used in an online service. Cookies can also be used for various purposes, e.g., for the purposes of functionality, security, and comfort of online services, as well as for the creation of analyses of visitor flows.
Notes on consent: We use cookies in accordance with legal requirements. Therefore, we obtain prior consent from users, unless this is not required by law. Consent is not required in particular if the storage and reading of information, including cookies, is strictly necessary to provide the users with a telemedia service (i.e., our online service) expressly requested by them. Revocable consent is clearly communicated to users and contains information on the respective cookie use.
Notes on data protection legal bases: The data protection legal basis on which we process users' personal data using cookies depends on whether we ask users for consent. If the users consent, the legal basis for processing their data is the declared consent. Otherwise, the data processed using cookies is processed on the basis of our legitimate interests (e.g., in the economic operation of our online service and improvement of its usability) or, if this is done in the context of the fulfillment of our contractual obligations, when the use of cookies is necessary to fulfill our contractual obligations. We clarify the purposes for which cookies are processed by us in the course of this privacy policy or in the context of our consent and processing procedures.
Storage duration: With regard to storage duration, the following types of cookies are distinguished:
- ●Temporary cookies (also: session cookies): Temporary cookies are deleted at the latest after a user has left an online service and closed their end device (e.g., browser or mobile application).
- ●Permanent cookies: Permanent cookies remain stored even after the end device is closed. For example, the login status can be saved or preferred content can be displayed directly when the user revisits a website. Likewise, the data collected by cookies can be used for reach measurement. Unless we provide users with explicit information on the type and storage duration of cookies (e.g., in the context of obtaining consent), users should assume that cookies are permanent and that the storage period can be up to two years.
General notes on revocation and objection (opt-out): Users can revoke consent they have given at any time and also file an objection to processing in accordance with the legal requirements of Art. 21 GDPR (further information on objection is provided in the context of this privacy policy). Users can also declare their objection using their browser settings.
- ●Processing of cookie data on the basis of consent: We use a cookie consent management procedure in which the consent of users to the use of cookies or the processing and providers mentioned in the cookie consent management procedure can be obtained, managed, and revoked by users. The consent declaration is stored in order to avoid having to repeat the request and to be able to prove consent in accordance with the legal obligation. Storage can take place on the server side and/or in a cookie (so-called opt-in cookie, or using comparable technologies) in order to be able to assign consent to a user or their device. Subject to individual information on the providers of cookie management services, the following notes apply: The storage duration of consent can be up to two years. A pseudonymous user identifier is formed and stored with the time of consent, information on the scope of consent (e.g., which categories of cookies and/or service providers), as well as the browser, system, and end device used.
- ●Usercentrics: Cookie consent management; Service provider: Usercentrics GmbH, Sendlinger Straße 7, 80331 Munich, Germany; Website:
https://usercentrics.com/
; Privacy policy: https://usercentrics.com/privacy-policy/
Business Services
We process data of our contractual and business partners, e.g., customers and prospective customers (collectively referred to as "contractual partners") in the context of contractual and comparable legal relationships and related measures, as well as in the context of communication with contractual partners (or pre-contractually), e.g., to answer inquiries.
We process this data to fulfill our contractual obligations. This includes in particular the obligations to provide the agreed services, any updating obligations, and remedies for warranty and other service disruptions. In addition, we process the data to safeguard our rights and for the purpose of the administrative tasks associated with these obligations, as well as for business organization. Furthermore, we process the data on the basis of our legitimate interests in proper and efficient business management, as well as security measures to protect our contractual partners and our business operations from misuse, endangerment of their data, secrets, information, and rights (e.g., for the involvement of telecommunications, transport, and other auxiliary services, as well as subcontractors, banks, tax and legal advisors, payment service providers, or financial authorities). Within the framework of applicable law, we only disclose the data of contractual partners to third parties to the extent necessary for the aforementioned purposes or to fulfill legal obligations. Contractual partners are informed about further forms of processing, e.g., for marketing purposes, in the context of this privacy policy.
We inform contractual partners about the data required for the aforementioned purposes before or in the course of data collection, e.g., in online forms, by means of special marking (e.g., colors) or symbols (e.g., asterisks or similar), or personally.
We delete the data after the expiry of statutory warranty and comparable obligations, i.e., generally after 4 years, unless the data is stored in a customer account, e.g., as long as it must be retained for legal archiving reasons. The statutory retention period for tax-relevant documents, as well as for commercial books, inventories, opening balances, annual financial statements, the work instructions required to understand these documents, and other organizational documents and accounting records is ten years, and for received commercial and business letters and copies of sent commercial and business letters, six years. The period begins at the end of the calendar year in which the last entry was made in the book, the inventory, the opening balance, the annual financial statement, or the management report was prepared, the commercial or business letter was received or sent, or the accounting record was created, and furthermore the recording was made or the other documents were created.
Insofar as we use third-party providers or platforms to provide our services, the terms and conditions and privacy notices of the respective third-party providers or platforms apply in the relationship between users and the providers.
- ●Data types processed: Master data (e.g., names, addresses); Payment data (e.g., bank details, invoices, payment history); Contact data (e.g., email, phone numbers); Contract data (e.g., subject matter of contract, term, customer category); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses)
- ●Data subjects: Customers; Prospective customers; Business and contractual partners
- ●Purposes of processing: Provision of contractual services and customer service; Security measures; Contact inquiries and communication; Office and organizational procedures; Management and response to inquiries
- ●Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Legal obligation (Art. 6(1)(c) GDPR); Legitimate interests (Art. 6(1)(f) GDPR)
- ●Customer account: Contractual partners can create an account within our online service (e.g., customer or user account, or "customer account" for short). If registration of a customer account is required, contractual partners are informed of this, as well as the information required for registration. The customer accounts are not public and cannot be indexed by search engines. In the course of registration and subsequent logins and use of the customer account, we store the IP addresses of customers along with the access times in order to be able to prove registration and prevent any misuse of the customer account. When customers have terminated their customer account, the data relating to the customer account is deleted, unless retention is required for legal reasons. It is the responsibility of customers to back up their data upon termination of the customer account; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
- ●Shop and e-commerce: We process the data of our customers to enable them to select, purchase, or order the chosen products, goods, and related services, as well as their payment and delivery or performance. If required for the execution of an order, we use service providers, in particular postal, shipping, and delivery companies, to carry out the delivery or performance to our customers. We use the services of banks and payment service providers for the processing of payment transactions. The required information is marked as such in the course of the ordering or comparable acquisition process and includes the information required for delivery, provision, and billing, as well as contact information for any inquiries; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
- ●Online courses and online training: We process the data of participants in our online courses and online training (uniformly referred to as "participants") in order to provide them with our course and training services. The data processed, the type, scope, purpose, and necessity of processing are determined by the underlying contractual relationship. The data generally includes information on the courses and services used and, insofar as it is part of our service offering, personal preferences and results of the participants. Forms of processing also include performance evaluation and evaluation of our services and those of the course and training instructors; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
Providers and Services Used in the Course of Business
In the course of our business activities, we use additional services, platforms, interfaces, or plug-ins from third-party providers (hereinafter "services") in compliance with legal requirements. Their use is based on our interests in the proper, lawful, and economical management of our business operations and our internal organization.
- ●Data types processed: Master data (e.g., names, addresses); Payment data (e.g., bank details, invoices, payment history); Contact data (e.g., email, phone numbers); Content data (e.g., entries in online forms); Contract data (e.g., subject matter of contract, term, customer category).
- ●Data subjects: Customers; Prospective customers; Users (e.g., website visitors, users of online services); Business and contractual partners
- ●Purposes of processing: Provision of contractual services and customer service; Office and organizational procedures
- ●Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Payment Methods
In the context of contractual and other legal relationships, due to legal obligations, or otherwise on the basis of our legitimate interests, we offer data subjects efficient and secure payment options and use, in addition to banks and credit institutions, further service providers (collectively "payment service providers").
The data processed by the payment service providers includes master data, such as name and address, bank data, such as account numbers or credit card numbers, passwords, TANs, and checksums, as well as contract, amount, and recipient-related information. The information is necessary to carry out the transactions. However, the data entered is only processed by and stored with the payment service providers. This means that we do not receive account or credit card-related information, but only information with confirmation or negative information about the payment. Under certain circumstances, the data may be transmitted by the payment service providers to credit agencies. The purpose of this transmission is identity and creditworthiness checks. For this, we refer to the terms and conditions and privacy notices of the payment service providers.
Matomo
For statistical evaluation, PUR uses "Matomo" on this website. This is a self-hosted open-source tool for web analysis. This means that Matomo is completely installed on PUR's server and no data is transferred to servers of third parties that are outside PUR's control. Matomo is deactivated when you visit our website. Only when you actively consent will your usage behavior be recorded in pseudonymized form. Information obtained through the Matomo cookie about the use of the site is transferred to and stored on PUR's server so that usage behavior can be evaluated. This helps us, for example, to improve search and navigation and make them clearer. The IP address of visitors is immediately anonymized; this means you remain anonymous as a user. The information generated by the cookie about your use of this website is not shared with third parties.
If you click the "Adjust Privacy Settings" button at the top of this page, you can decide whether a web analytics cookie may be placed in your browser to enable PUR to collect and analyze statistical data.
For payment transactions, the terms and conditions and privacy notices of the respective payment service providers apply, which can be accessed within the respective websites or transaction applications. We also refer to these for further information and assertion of withdrawal, information, and other data subject rights.
- ●Data types processed: Master data (e.g., names, addresses); Payment data (e.g., bank details, invoices, payment history); Contract data (e.g., subject matter of contract, term, customer category); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Customers; Prospective customers.
- ●Purposes of processing: Provision of contractual services and customer service.
- ●Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
- ●PayPal: Payment services (technical integration of online payment methods) (e.g., PayPal, PayPal Plus, Braintree); Service provider: PayPal (Europe) S.à r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Website:
https://www.paypal.com
; Privacy policy: https://www.paypal.com/webapps/mpp/ua/privacy-full
.
Provision of the Online Service and Web Hosting
In order to provide our online service securely and efficiently, we use the services of one or more web hosting providers from whose servers (or servers managed by them) the online service can be accessed. For these purposes, we may use infrastructure and platform services, computing capacity, storage space, and database services, as well as security services and technical maintenance services.
The data processed in the course of providing the hosting service may include all information relating to the users of our online service that is generated in the course of use and communication. This regularly includes the IP address, which is necessary to deliver the content of online services to browsers, and all entries made within our online service or from websites.
- ●Data types processed: Content data (e.g., entries in online forms); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Provision of our online service and user-friendliness; Information technology infrastructure (operation and provision of information systems and technical devices (computers, servers, etc.)); Content Delivery Network (CDN).
- ●Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
- ●Email sending and hosting: The web hosting services we use also include the sending, receiving, and storage of emails. For these purposes, the addresses of recipients and senders, as well as further information regarding email sending (e.g., the providers involved) and the contents of the respective emails are processed. The aforementioned data may also be processed for the purpose of spam detection. We ask you to note that emails on the Internet are generally not sent encrypted. As a rule, emails are encrypted in transit, but (unless a so-called end-to-end encryption method is used) not on the servers from which they are sent and received. We can therefore assume no responsibility for the transmission path of emails between the sender and reception on our server; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
- ●Collection of access data and log files: We ourselves (or our web hosting provider) collect data on every access to the server (so-called server log files). Server log files may include the address and name of the web pages and files accessed, date and time of access, data volumes transferred, notification of successful access, browser type and version, the user's operating system, referrer URL (the previously visited page), and as a rule, IP addresses and the requesting provider. The server log files can be used for security purposes, e.g., to avoid overloading the servers (especially in the case of abusive attacks, so-called DDoS attacks) and to ensure the utilization and stability of the servers; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Deletion of data: Log file information is stored for a maximum of 30 days and then deleted or anonymized. Data whose further retention is necessary for evidentiary purposes is exempt from deletion until the respective incident has been finally clarified.
- ●Amazon Web Services (AWS): Services in the field of providing information technology infrastructure and related services (e.g., storage space and/or computing capacity); Service provider: Amazon Web Services, Inc., 410 Terry Avenue North, Seattle WA 98109, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://aws.amazon.com
; Privacy policy: https://aws.amazon.com/privacy/
; Data processing agreement: https://d1.awsstatic.com/legal/aws-gdpr/AWS_GDPR_DPA.pdf
; Standard contractual clauses (ensuring data protection level for processing in third countries): https://aws.amazon.com/service-terms/
. - ●Cloudflare: Content Delivery Network (CDN) – a service that helps deliver the content of an online service, particularly large media files such as graphics or program scripts, faster and more securely using regionally distributed and Internet-connected servers; Service provider: Cloudflare, Inc., 101 Townsend St, San Francisco, CA 94107, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.cloudflare.com
; Privacy policy: https://www.cloudflare.com/privacypolicy/
; Data processing agreement: https://www.cloudflare.com/cloudflare-customer-dpa
; Standard contractual clauses: https://www.cloudflare.com/cloudflare-customer-scc
. - ●Hetzner: Services in the field of providing information technology infrastructure and related services (e.g., storage space and/or computing capacity); Service provider: Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen, Germany; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.hetzner.com
; Privacy policy: https://www.hetzner.com/legal/privacy-policy
; Data processing agreement: https://docs.hetzner.com/general/general-terms-and-conditions/data-privacy-faq/
. - ●SendGrid: Email sending and communication platform for transactional and service emails; Service provider: SendGrid, Inc. 1801 California Street, Suite 500 Denver, Colorado 80202, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://sendgrid.com
; Privacy policy: https://sendgrid.com/policies/privacy/
; Standard contractual clauses: https://www.twilio.com/legal/data-protection-addendum
. - ●Klaviyo: Email sending and communication platform for marketing emails; Service provider: Klaviyo, Inc., 225 Franklin St., Boston, MA 02110, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.klaviyo.com
; Privacy policy: https://www.klaviyo.com/privacy/policy
; Standard contractual clauses: https://www.klaviyo.com/legal/data-processing-agreement
. - ●Shopify: E-commerce platform for operating online shops; Service provider: Shopify Inc., 151 O'Connor Street, Ground floor, Ottawa, ON, K2P 2L8, Canada; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.shopify.com
; Privacy policy: https://www.shopify.com/legal/privacy
; Data processing agreement: https://www.shopify.com/legal/privacy#data-processing-agreement
.
Special Notes on Applications (Apps)
We process the data of users of our application to the extent necessary to provide users with the application and its functionalities, to monitor its security, and to develop it further. We may also contact users in compliance with legal requirements if communication is necessary for the purposes of administration or use of the application. For the rest, we refer to the privacy notices in this privacy policy with regard to the processing of users' data.
Legal bases: The processing of data that is necessary for the provision of the application's functionalities serves the fulfillment of contractual obligations. This also applies if the provision of the functionalities requires user authorization (e.g., device function releases). If the processing of data is not necessary for the provision of the application's functionalities but serves the security of the application or our business interests (e.g., collection of data for purposes of application optimization or security purposes), it is carried out on the basis of our legitimate interests. If users are expressly asked for their consent to the processing of their data, the processing of the data covered by the consent takes place on the basis of the consent.
- ●Data types processed: Master data (e.g., names, addresses); Meta/communication data (e.g., device information, IP addresses); Payment data (e.g., bank details, invoices, payment history); Contract data (e.g., subject matter of contract, term, customer category); Contact data (e.g., email, phone numbers); Content data (e.g., entries in online forms); Usage data (e.g., websites visited, interest in content, access times).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Provision of contractual services and customer service; Profiles with user-related information (creating user profiles); Provision of our online service and user-friendliness.
- ●Legal bases: Consent (Art. 6(1)(a) GDPR); Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Legitimate interests (Art. 6(1)(f) GDPR).
- ●Commercial use: We process the data of users of our application, registered users, and any test users (hereinafter uniformly referred to as "users") in order to provide them with our contractual services and on the basis of legitimate interests to ensure the security of our application and to develop it further. The required information is marked as such in the course of the use, order, or comparable contract conclusion process and may include the information required for service provision and billing, as well as contact information for any inquiries; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
- ●pur-life App: With the pur-life App, users can use our online course and training offering as well as the community functions on their mobile end devices. With regard to the user data processed in this context, we refer to the information in this privacy policy, in particular with regard to our business services, the provision of our online service, and the community functions.
- ●Other Apps: In the following applications, only instructional and informational videos are provided: Das 5 Minuten Rückentraining; Anti Krebs App; Fit at Work; B-E-R-G; Das 5 Minuten Body Anti Aging Programm; Das 5 Minuten High Intensity Training; BeFitXXL; Fitkids 4-7 Jahre; Fitkids 7-10 Jahre; Fitkids 10-14 Jahre; Schwangerfit; 5 Minuten Selbstverteidigung; Get in Shape mit Linda; Body Transformation Training; 5 Minuten Skitraining; Das 5 Minuten Faszientraining; Body Bounce; Das 5 Minuten Immunprogramm.
- ●Videos: Within the mobile applications, videos from the Vimeo platform are integrated. We also measure the retrieval of videos to ensure the functionality of their provision and to check and optimize user satisfaction with our offerings.
- ●Vimeo: Video content; Service provider: Vimeo Inc., Attention: Legal Department, 555 West 18th Street New York, New York 10011, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://vimeo.com
; Privacy policy: https://vimeo.com/privacy
; Opt-out: We point out that Vimeo may use Google Analytics and refer to the privacy policy (https://policies.google.com/privacy
) and opt-out options for Google Analytics (https://tools.google.com/dlpage/gaoptout
) or Google's settings for data use for marketing purposes (https://adssettings.google.com/
). - ●Storage of a pseudonymous identifier: In order to provide the application and ensure its functionality, we use a pseudonymous identifier. The identifier is a mathematical value (i.e., no plain text data, such as names, is used) that is associated with a device and/or the installation of the application on it. This identifier is generated upon installation of this application, remains stored between application launches and updates, and is deleted when users remove the application from the device.
Acquisition of Applications via App Stores
The acquisition of our application takes place via special online platforms operated by other service providers (so-called "app stores"). In this context, the privacy notices of the respective app stores apply in addition to our privacy notices. This applies in particular with regard to the procedures for reach measurement and interest-based marketing used on the platforms, as well as any costs.
- ●Data types processed: Master data (e.g., names, addresses); Payment data (e.g., bank details, invoices, payment history); Contact data (e.g., email, phone numbers); Contract data (e.g., subject matter of contract, term, customer category); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses); Content data (e.g., entries in online forms).
- ●Data subjects: Customers; Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Provision of contractual services and customer service; Marketing.
- ●Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
- ●Apple App Store: App and software sales platform; Service provider: Apple Inc., Infinite Loop, Cupertino, CA 95014, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.apple.com/ios/app-store/
; Privacy policy: https://www.apple.com/legal/privacy/
. - ●Google Play: App and software sales platform; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://play.google.com/store/apps
; Privacy policy: https://policies.google.com/privacy
.
Registration, Login and User Account
Users can create a user account. In the course of registration, users are informed of the required mandatory information and it is processed for the purposes of providing the user account on the basis of contractual obligation fulfillment. The data processed includes in particular login information (username, password, and an email address).
In the course of using our registration and login functions and using the user account, we store the IP address and the time of the respective user action. Storage is based on our legitimate interests as well as those of users in protection against misuse and other unauthorized use. This data is generally not shared with third parties unless it is necessary for the pursuit of our claims or there is a legal obligation to do so.
Users may be informed by email about processes relevant to their user account, such as technical changes.
- ●Data types processed: Master data (e.g., names, addresses); Contact data (e.g., email, phone numbers); Content data (e.g., entries in online forms); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Provision of contractual services and customer service; Security measures; Management and response to inquiries; Provision of our online service and user-friendliness.
- ●Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Legitimate interests (Art. 6(1)(f) GDPR).
- ●Registration with real names: Registration always requires a real name. However, in the privacy settings of the user account, users can choose to display only the first name or first name and first letter of the last name to other users.
- ●User profiles are not public: User profiles are only visible to other logged-in users.
- ●Profile visibility settings: Users can use settings to determine the extent to which their profiles are visible or accessible to certain groups of people (visible to no one; visible to friends and trainers; visible to all other users).
- ●Deletion of user account: After termination of the contract, access is restricted to our free offering (guest access). Termination/deletion of the user account must be explicitly requested. When users have requested the deletion of their user account, their data relating to the user account is deleted, subject to legal permission, obligation, or user consent.
- ●No obligation to retain data: It is the responsibility of users to back up their data before termination of the contract or deletion of their user account. Already upon termination of the contract and restriction to guest access, access to paid areas of our online service and associated data will no longer be possible (e.g., active training plans). We are entitled to irretrievably delete all data of the user stored during the contract period, unless contractual or legal obligations prevent this.
The community functions we provide allow users to engage in conversations or otherwise exchange with each other. We ask you to note that the use of community functions is only permitted in compliance with applicable law, our terms and guidelines, and the rights of other users and third parties.
- ●Data types processed: Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Provision of contractual services and customer service; Security measures.
- ●Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
- ●User posts are public: Posts, comments, and related content created by users are visible and accessible to all other logged-in users.
- ●Storage of data for security purposes: Posts and other entries by users are processed for the purposes of community and conversation functions and, subject to legal obligations or legal permission, are not disclosed to third parties. An obligation to disclose may arise in particular in the case of unlawful posts for the purposes of legal prosecution. We point out that in addition to the content of posts, the time and IP address of users are also stored. This is done in order to be able to take appropriate measures to protect other users and the community; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
- ●Right to delete content and information: The deletion of posts, content, or information of users is permissible after appropriate weighing to the necessary extent if there are concrete indications that they constitute a violation of legal rules, our requirements, or the rights of third parties; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
- ●Deletion of conversation posts: Upon deletion of the user account, the posts and comments associated with this user account are deleted.
- ●Protection of own data: Users decide for themselves which data they disclose about themselves within our online service. For example, when users provide information about themselves or participate in conversations. We ask users to protect their data and to publish personal data only with caution and only to the extent necessary. In particular, we ask users to note that they must protect access data particularly well and use secure passwords (i.e., above all, as long and random character combinations as possible); Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR).
When contacting us (e.g., via contact form, email, telephone, or via social media) and in the context of existing user and business relationships, the information of the inquiring persons is processed to the extent necessary to respond to the contact inquiries and any requested measures.
The response to contact inquiries and the management of contact and inquiry data in the context of contractual or pre-contractual relationships is carried out for the fulfillment of our contractual obligations or for the response to (pre-)contractual inquiries and otherwise on the basis of legitimate interests in responding to inquiries and maintaining user or business relationships.
- ●Data types processed: Contact data (e.g., email, phone numbers); Content data (e.g., entries in online forms); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Communication partners.
- ●Purposes of processing: Provision of contractual services and customer service; Contact inquiries and communication; Management and response to inquiries; Feedback (e.g., collecting feedback via online form); Provision of our online service and user-friendliness.
- ●Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR); Legitimate interests (Art. 6(1)(f) GDPR).
- ●Contact form: When users contact us via our contact form, email, or other means of communication, we process the data communicated to us in this context for the processing of the communicated matter. For this purpose, we process personal data in the context of pre-contractual and contractual business relationships, to the extent necessary for their fulfillment, and otherwise on the basis of our legitimate interests and the interests of communication partners in responding to matters and our legal retention obligations; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legitimate interests (Art. 6(1)(f) GDPR).
- ●Zendesk: Management of contact inquiries and communication; Service provider: Zendesk, Inc., 989 Market Street #300, San Francisco, CA 94102, USA; Legal bases: Performance of a contract and pre-contractual inquiries (Art. 6(1)(b) GDPR), Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.zendesk.com
; Privacy policy: https://www.zendesk.com/company/customers-partners/privacy-policy/
; Standard contractual clauses: Binding corporate rules as basis for US data transfers: https://www.zendesk.com/company/privacy-and-data-protection/#data-processing-agreement
.
Audio Content
We use hosting and analytics services from service providers to offer our audio content for listening or downloading and to obtain statistical information on the retrieval of audio content.
- ●Data types processed: Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Reach measurement (e.g., access statistics, detection of returning visitors); Conversion measurement (measurement of the effectiveness of marketing measures); Profiles with user-related information (creating user profiles); Provision of our online service and user-friendliness.
- ●Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
Newsletter and Electronic Notifications
We send newsletters, emails, and other electronic notifications (hereinafter "newsletter") only with the consent of the recipients or a legal permission. If the contents of the newsletter are specifically described in the context of a newsletter registration, they are decisive for the consent of the users. Otherwise, our newsletters contain information about our services and us.
To subscribe to our newsletters, it is generally sufficient to provide your email address. However, we may ask you to provide a name for personal addressing in the newsletter or further information if this is necessary for the purposes of the newsletter.
Double opt-in procedure: Registration for our newsletter is generally carried out in a so-called double opt-in procedure. This means that after registration, you will receive an email asking you to confirm your registration. This confirmation is necessary to prevent anyone from registering with someone else's email address. Registrations for the newsletter are logged in order to be able to prove the registration process in accordance with legal requirements. This includes the storage of the registration and confirmation time as well as the IP address. Changes to your data stored with the sending service provider are also logged.
Deletion and restriction of processing: We may store the unsubscribed email addresses for up to three years on the basis of our legitimate interests before deleting them in order to be able to prove formerly given consent. The processing of this data is limited to the purpose of a possible defense against claims. An individual deletion request is possible at any time, provided that the former existence of consent is confirmed at the same time. In the case of obligations to permanently observe objections, we reserve the right to store the email address solely for this purpose in a block list.
The logging of the registration process takes place on the basis of our legitimate interests for the purpose of proving its proper course. If we commission a service provider to send emails, this is done on the basis of our legitimate interests in an efficient and secure sending system.
Content
Information about us, our services, promotions, and offers.
- ●Data types processed: Master data (e.g., names, addresses); Contact data (e.g., email, phone numbers); Meta/communication data (e.g., device information, IP addresses); Usage data (e.g., websites visited, interest in content, access times).
- ●Data subjects: Communication partners.
- ●Purposes of processing: Direct marketing (e.g., by email or post).
- ●Legal bases: Consent (Art. 6(1)(a) GDPR); Legitimate interests (Art. 6(1)(f) GDPR).
- ●Opt-out: You can cancel the receipt of our newsletter at any time, i.e., revoke your consent or object to further receipt. You can find a link to cancel the newsletter either at the end of each newsletter or you can use one of the contact options listed above, preferably email.
- ●Measurement of open and click rates: The newsletters contain a so-called "web beacon," i.e., a pixel-sized file that is retrieved from our server or, if we use a sending service provider, from their server when the newsletter is opened. In the course of this retrieval, technical information is initially collected, such as information about the browser and your system, as well as your IP address and the time of retrieval. This information is used for the technical improvement of our newsletter based on technical data or target groups and their reading behavior based on their access locations (which can be determined using the IP address) or access times. This analysis also includes determining whether newsletters are opened, when they are opened, and which links are clicked. This information is associated with individual newsletter recipients and stored in their profiles until deletion. The evaluations serve us to recognize the reading habits of our users and to adapt our content to them or to send different content according to the interests of our users. The measurement of open rates and click rates, as well as storage of measurement results in user profiles and their further processing, takes place on the basis of user consent. A separate revocation of the performance measurement is unfortunately not possible; in this case, the entire newsletter subscription must be cancelled or objected to. In this case, the stored profile information is deleted; Legal bases: Consent (Art. 6(1)(a) GDPR).
- ●SendGrid: Email sending and communication platform for transactional and marketing emails; Service provider: SendGrid, Inc. 1801 California Street, Suite 500 Denver, Colorado 80202, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://sendgrid.com
; Privacy policy: https://sendgrid.com/policies/privacy/
; Standard contractual clauses: https://www.twilio.com/legal/data-protection-addendum
. - ●Klaviyo: Email sending and communication platform for transactional and marketing emails; Service provider: Klaviyo, Inc., 225 Franklin St., Boston, MA 02110, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.klaviyo.com
; Privacy policy: https://www.klaviyo.com/privacy
. - ●Shopify: E-commerce platform; Service provider: Shopify Inc., 150 Elgin Street, Ottawa, ON K2P 1L4, Canada; Website:
https://www.shopify.com
; Privacy policy: https://www.shopify.com/legal/privacy
.
Advertising Communication via Email, Post, Fax or Telephone
We process personal data for the purposes of advertising communication, which may take place via various channels, such as email, telephone, post, or fax, in accordance with legal requirements.
Recipients have the right to revoke consent given at any time or to object to advertising communication at any time.
After revocation or objection, we store the data required for proof of the previous authorization to contact or send, for up to three years after the end of the year of revocation or objection, on the basis of our legitimate interests. The processing of this data is limited to the purpose of a possible defense against claims. On the basis of the legitimate interest in permanently observing the revocation or objection of the users, we also store the data required to avoid re-contacting (e.g., depending on the communication channel, the email address, telephone number, name).
- ●Data types processed: Master data (e.g., names, addresses); Contact data (e.g., email, phone numbers).
- ●Data subjects: Communication partners.
- ●Purposes of processing: Direct marketing (e.g., by email or post).
- ●Legal bases: Consent (Art. 6(1)(a) GDPR); Legitimate interests (Art. 6(1)(f) GDPR).
Web Analytics, Monitoring and Optimization
Web analytics (also referred to as "reach measurement") serves to evaluate the visitor flows of our online service and may include behavior, interests, or demographic information about visitors, such as age or gender, as pseudonymous values. With the help of reach analysis, we can, for example, determine at what time our online service or its functions or content are most frequently used or invite re-use. Likewise, we can identify which areas need optimization.
In addition to web analytics, we may also use testing procedures, e.g., to test and optimize different versions of our online service or its components.
Unless otherwise stated below, profiles, i.e., data summarized for a usage process, may be created for these purposes, and information may be stored in a browser or end device and read from it. The information collected includes in particular websites visited and elements used there, as well as technical information such as the browser used, the computer system used, and information on usage times. If users have consented to the collection of their location data from us or the providers of the services we use, location data may also be processed.
The IP addresses of users are also stored. However, we use an IP masking procedure (i.e., pseudonymization by shortening the IP address) to protect users. In general, no clear data of users (such as email addresses or names) is stored in the context of web analytics, A/B testing, and optimization, but rather pseudonyms. This means that we, as well as the providers of the software used, do not know the actual identity of the users, but only the information stored in their profiles for the purposes of the respective procedures.
- ●Data types processed: Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Reach measurement (e.g., access statistics, detection of returning visitors); Profiles with user-related information (creating user profiles).
- ●Security measures: IP masking (pseudonymization of the IP address).
- ●Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
- ●Matomo (without cookies): Matomo is a privacy-friendly web analytics software that is used without cookies and where the recognition of returning users is carried out using a so-called "digital fingerprint" that is stored anonymously and changed every 24 hours. With the "digital fingerprint," user movements within our online service are recorded using pseudonymized IP addresses in combination with user-side browser settings in such a way that conclusions about the identity of individual users are not possible. The user data collected in the context of using Matomo is only processed by us and not shared with third parties; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://matomo.org/
.
Online Marketing
We process personal data for the purposes of online marketing, which may include in particular the marketing of advertising space or the display of advertising and other content (collectively referred to as "content") based on potential interests of users, as well as the measurement of their effectiveness.
For these purposes, so-called user profiles are created and stored in a file (so-called "cookie") or similar procedures are used, by means of which information relevant to the display of the aforementioned content about the user is stored. This information may include, for example, content viewed, websites visited, online networks used, as well as communication partners and technical information such as the browser used, the computer system used, and information on usage times and functions used. If users have consented to the collection of their location data, this may also be processed.
The IP addresses of users are also stored. However, we use available IP masking procedures (i.e., pseudonymization by shortening the IP address) to protect users. In general, no clear data of users (such as email addresses or names) is stored in the context of online marketing procedures, but rather pseudonyms. This means that we, as well as the providers of the online marketing procedures, do not know the actual identity of users, but only the information stored in their profiles.
The information in the profiles is generally stored in cookies or by means of similar procedures. These cookies can later generally also be read on other websites that use the same online marketing procedure, and analyzed for the purposes of displaying content, as well as supplemented with further data and stored on the server of the online marketing procedure provider.
Exceptionally, clear data may be associated with the profiles. This is the case if the users are, for example, members of a social network whose online marketing procedures we use and the network links the users' profiles with the aforementioned information. We ask you to note that users may enter into additional agreements with the providers, e.g., by consent in the context of registration.
We generally only receive access to aggregated information about the success of our advertisements. However, in the context of so-called conversion measurements, we can check which of our online marketing procedures have led to a so-called conversion, i.e., for example, to the conclusion of a contract with us. The conversion measurement is used solely for the analysis of the success of our marketing measures.
Unless otherwise stated, please assume that cookies used are stored for a period of two years.
- ●Data types processed: Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Reach measurement (e.g., access statistics, detection of returning visitors); Tracking (e.g., interest/behavior-related profiling, use of cookies); Marketing; Profiles with user-related information (creating user profiles); Conversion measurement (measurement of the effectiveness of marketing measures).
- ●Security measures: IP masking (pseudonymization of the IP address).
- ●Legal bases: Consent (Art. 6(1)(a) GDPR).
- ●Opt-out: We refer to the privacy notices of the respective providers and the opt-out options indicated for the providers (so-called "opt-out"). If no explicit opt-out option has been indicated, you have the option of deactivating cookies in your browser settings. However, this may restrict the functions of our online service. We therefore also recommend the following opt-out options, which are offered collectively for the respective areas: a) Europe:
https://www.youronlinechoices.eu
. b) Canada: https://www.youradchoices.ca/choices
. c) USA: https://www.aboutads.info/choices
. d) Cross-regional: https://optout.aboutads.info
.
- ●Google Ads and conversion measurement: We use the online marketing procedure "Google Ads" to place ads in the Google advertising network (e.g., in search results, in videos, on websites, etc.) so that they are displayed to users who have a presumed interest in the ads (so-called "conversion"). Furthermore, we measure the conversion of the ads. However, we only learn the anonymous total number of users who clicked on our ad and were redirected to a page with a so-called "conversion tracking tag." We ourselves do not receive any information that could be used to identify users; Service provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland, Parent company: Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; Legal bases: Consent (Art. 6(1)(a) GDPR); Website:
https://marketingplatform.google.com
; Privacy policy: https://policies.google.com/privacy
; Further information: Types of processing and data processed: https://privacy.google.com/businesses/adsservices
; Data processing terms for Google advertising products: Information on services, data processing terms between controllers, and standard contractual clauses for third-country data transfers: https://business.safety.google/adscontrollerterms
.
We maintain online presences within social networks and process user data in this context in order to communicate with users active there or to offer information about us.
We point out that user data may be processed outside the territory of the European Union. This may result in risks for users, as it could, for example, make it more difficult to enforce users' rights.
Furthermore, user data within social networks is generally processed for market research and advertising purposes. For example, usage profiles can be created based on usage behavior and resulting interests of users. The usage profiles can in turn be used to place advertisements within and outside the networks that presumably correspond to the interests of the users. For these purposes, cookies are generally stored on users' computers, in which the usage behavior and interests of the users are stored. Furthermore, data independent of the devices used by users can be stored in the usage profiles (especially if users are members of the respective platforms and are logged in to them).
For a detailed presentation of the respective forms of processing and opt-out options, we refer to the privacy policies and information provided by the operators of the respective networks.
Also in the case of requests for information and the assertion of data subject rights, we point out that these can be most effectively asserted with the providers. Only the providers have access to the data of users and can directly take appropriate measures and provide information. Should you nevertheless need help, you can contact us.
- ●Data types processed: Contact data (e.g., email, phone numbers); Content data (e.g., entries in online forms); Usage data (e.g., websites visited, interest in content, access times); Meta/communication data (e.g., device information, IP addresses).
- ●Data subjects: Users (e.g., website visitors, users of online services).
- ●Purposes of processing: Contact inquiries and communication; Feedback (e.g., collecting feedback via online form); Marketing.
- ●Legal bases: Legitimate interests (Art. 6(1)(f) GDPR).
- ●Instagram: Social network; Service provider: Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website:
https://www.instagram.com
; Privacy policy: https://instagram.com/about/legal/privacy
. - ●Facebook Pages: Profiles within the social network Facebook – We are jointly responsible with Meta Platforms Ireland Limited for the collection (but not the further processing) of data of visitors to our Facebook page (so-called "fan page"). This data includes information about the types of content users view or interact with, or the actions they take (see "Things you and others do and provide" in the Facebook Data Policy:
https://www.facebook.com/policy
), as well as information about the devices used by users (e.g., IP addresses, operating system, browser type, language settings, cookie data; see "Device information" in the Facebook Data Policy: https://www.facebook.com/policy
). As explained in the Facebook Data Policy under "How do we use this information?", Facebook also collects and uses information to provide analytics services, so-called "Page Insights", to page operators, so that they can gain insights into how people interact with their pages and the content associated with them. We have entered into a special agreement with Facebook ("Information about Page Insights", https://www.facebook.com/legal/terms/page_controller_addendum
), which in particular regulates which security measures Facebook must observe and in which Facebook has agreed to fulfill data subject rights (i.e., users can, for example, send information or deletion requests directly to Facebook). The rights of users (in particular to information, deletion, objection, and complaint to the competent supervisory authority) are not restricted by the agreements with Facebook. Further information can be found in "Information about Page Insights" (https://www.facebook.com/legal/terms/information_about_page_insights_data
); Service provider: Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland; Legal bases: Legitimate interests (Art. 6(1)(f) GDPR); Website: https://www.facebook.com
; Privacy policy: https://www.facebook.com/about/privacy
; Standard contractual clauses: https://www.facebook.com/legal/EU_data_transfer_addendum
; Further information: Joint controller agreement: https://www.facebook.com/legal/terms/information_about_page_insights_data
.
Changes and Updates to the Privacy Policy
We ask you to regularly inform yourself about the content of our privacy policy. We adapt the privacy policy as soon as changes in the data processing carried out by us make this necessary. We will inform you as soon as the changes require an act of cooperation on your part (e.g., consent) or other individual notification.
If we provide addresses and contact information of companies and organizations in this privacy policy, please note that the addresses may change over time and please check the information before contacting them.
Rights of Data Subjects
As a data subject, you are entitled to various rights under the GDPR, which arise in particular from Art. 15 to 21 GDPR:
- ●Right to object: You have the right to object, on grounds relating to your particular situation, at any time to the processing of personal data concerning you which is based on Art. 6(1)(e) or (f) GDPR; this also applies to profiling based on those provisions. Where personal data concerning you is processed for direct marketing purposes, you have the right to object at any time to the processing of personal data concerning you for such marketing; this also applies to profiling to the extent that it is related to such direct marketing.
- ●Right to withdraw consent: You have the right to withdraw consent given at any time.
- ●Right of access: You have the right to obtain confirmation as to whether or not personal data concerning you is being processed and to access such data, as well as to further information and a copy of the data in accordance with legal requirements.
- ●Right to rectification: You have the right, in accordance with legal requirements, to request the completion of personal data concerning you or the rectification of inaccurate personal data concerning you.
- ●Right to erasure and restriction of processing: You have the right, in accordance with legal requirements, to request that personal data concerning you be erased without undue delay, or alternatively to request restriction of processing of the data in accordance with legal requirements.
- ●Right to data portability: You have the right to receive personal data concerning you, which you have provided to us, in a structured, commonly used, and machine-readable format in accordance with legal requirements, or to request transmission to another controller.
- ●Complaint to supervisory authority: In accordance with legal requirements and without prejudice to any other administrative or judicial remedy, you also have the right to lodge a complaint with a data protection supervisory authority, in particular a supervisory authority in the member state of your habitual residence, your place of work, or the place of the alleged infringement, if you consider that the processing of personal data relating to you infringes the GDPR.
Definitions
In this section, you will find an overview of the terms used in this privacy policy. Many of the terms are taken from the law and are primarily defined in Art. 4 GDPR. The legal definitions are binding. The following explanations are intended primarily to aid understanding. The terms are sorted alphabetically.
- ●Content Delivery Network (CDN): A "Content Delivery Network" (CDN) is a service that helps deliver the content of an online service, particularly large media files such as graphics or program scripts, faster and more securely using regionally distributed and Internet-connected servers.
- ●Conversion measurement: Conversion measurement (also referred to as "visit action evaluation") is a procedure that can be used to determine the effectiveness of marketing measures. For this purpose, a cookie is generally stored on the devices of users within the websites on which the marketing measures take place and is then retrieved again on the target website. For example, we can thus determine whether the ads we placed on other websites were successful.
- ●Personal data: "Personal data" means any information relating to an identified or identifiable natural person (hereinafter "data subject"); an identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier (e.g., cookie) or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.
- ●Profiles with user-related information: The processing of "profiles with user-related information," or "profiles" for short, includes any form of automated processing of personal data consisting of the use of such personal data to analyze, evaluate, or predict certain personal aspects relating to a natural person (depending on the type of profiling, this may include various information relating to demographics, behavior, and interests, such as interaction with websites and their content, etc.). Cookies and web beacons are frequently used for profiling purposes.
- ●Reach measurement: Reach measurement (also referred to as web analytics) serves to evaluate the visitor flows of an online service and may include the behavior or interests of visitors in certain information, such as content of websites. With the help of reach analysis, website operators can, for example, determine at what time visitors visit their website and what content they are interested in. This enables them, for example, to better adapt the content of the website to the needs of their visitors. For the purposes of reach analysis, pseudonymous cookies and web beacons are frequently used to recognize returning visitors and thus obtain more precise analyses of the use of an online service.
- ●Tracking: "Tracking" refers to the ability to track the behavior of users across multiple online services. As a rule, behavioral and interest information is stored in cookies or on the servers of the providers of tracking technologies (so-called profiling) with regard to the online services used. This information can then be used, for example, to display advertisements to users that are likely to correspond to their interests.
- ●Controller: The "controller" means the natural or legal person, public authority, agency, or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data.
- ●Processing: "Processing" means any operation or set of operations which is performed on personal data, whether or not by automated means. The term is broad and covers practically any handling of data, be it collection, evaluation, storage, transmission, or erasure.